How did the intended flavor profile of White Coke fundamentally differ from beverages like Sprite?
Answer
White Coke was intended to match the original cola taste, whereas Sprite is typically lemon-lime flavored
A key distinction is that White Coke was not a new flavor category but a color variation of an existing one. It was fundamentally Coca-Cola syrup minus the coloring agent, designed to retain the established cola flavor profile that Zhukov desired. Conversely, modern clear soft drinks such as Sprite are intentionally formulated around a different taste profile, conventionally lemon-lime flavored. The intent behind White Coke was camouflage through appearance, not the introduction of a lighter or different flavor experience, contrasting sharply with the deliberate product positioning of later colorless mass-market sodas.
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